{"id":3120,"date":"2019-07-11T12:46:40","date_gmt":"2019-07-11T12:46:40","guid":{"rendered":"https:\/\/agripedia.ch\/strategidea\/?page_id=3120"},"modified":"2023-04-05T04:48:02","modified_gmt":"2023-04-05T04:48:02","slug":"analyse-der-unternehmensressourcen","status":"publish","type":"page","link":"https:\/\/agripedia.ch\/strategidea\/de\/die-interne-analyse\/analyse-der-unternehmensressourcen\/","title":{"rendered":"Analyse der Unternehmensressourcen"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\"><h3><img decoding=\"async\" class=\"alignnone wp-image-1490\" src=\"https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne.png\" alt=\"\" width=\"50\" height=\"50\" srcset=\"https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-66x66.png 66w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-150x150.png 150w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-200x199.png 200w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-300x300.png 300w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne.png 354w\" sizes=\"(max-width: 50px) 100vw, 50px\" \/> Analyse der Unternehmensressourcen<\/h3>\n<blockquote>\n<p>Die Ressourcen sind G\u00fcter und Mittel, materieller und immaterieller Art, \u00fcber die der Betrieb verf\u00fcgt oder die er mobilisieren kann. Es handelt sich um Produktionsmittel, finanzielle Ressourcen, menschliche Ressourcen, aber auch um nicht greifbare Ressourcen wie eine Marke oder ein Bekanntheitsgrad. Die menschlichen Ressourcen schliessen pers\u00f6nliche und famili\u00e4re Dimensionen mit ein, sofern sie mit dem Betrieb interagieren.<\/p>\n<\/blockquote>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-2\"><p>Die Analyse der Ressourcen erfolgt hinsichtlich der strategischen Achsen, Ziele und Gesch\u00e4ftsbereiche (SGF, SGE). Es gilt, sich die Frage zu stellen, ob die Ressourcen in \u00dcbereinstimmung mit den Bed\u00fcrfnissen der Aktivit\u00e4ten stehen (ausreichend, mangelhaft, geeignet). Welches sind ihre <strong>Vorteile<\/strong> und <strong>Grenzen<\/strong> bei der Realisierung bei der (m\u00f6glichen) Strategie des Betriebsleiters? Ein Landwirt kann z.\u00a0B. die Sicherheit und Nachhaltigkeit einer Ressource als wichtigen Vorteil betrachten.<\/p>\n<p>Ausserdem ist es wichtig, alle ungenutzten oder unzureichend genutzten <strong>Potenziale <\/strong>der Ressourcen auszuloten, die zur Realisierung der Strategie beitragen k\u00f6nnten, und die Anpassungsm\u00f6glichkeiten, die sie bieten zu pr\u00fcfen.<\/p>\n<\/div><div class=\"fusion-text fusion-text-3\"><p>Die detaillierten Analysen der Ressourcen erfolgen im Vorfeld, indem man sich auf folgende allgemeine Fragen st\u00fctzt:<\/p>\n<ul>\n<li>Sind die Ressourcen f\u00fcr die Strategie des Betriebsleiters geeignet?<\/li>\n<li>Welche Ressourcen tragen zur Realisierung der strategischen Ziele bei? Was sind ihre St\u00e4rken? Was sind die Besonderheiten dieser St\u00e4rken?<\/li>\n<li>Was sind die Grenzen dieser Ressourcen bei der Realisierung der strategischen Ziele? Welche Beschr\u00e4nkungen (Schw\u00e4chen) definieren diese Grenzen? Was sind die Besonderheiten dieser Schw\u00e4chen? Kann der Einsatz solcher Ressourcen ver\u00e4ndert werden?<\/li>\n<li>Welche \u00c4nderungen sind beim Einsatz der Ressourcen m\u00f6glich (Flexibilit\u00e4t, Anpassungsf\u00e4higkeit)?<\/li>\n<li>Gibt es Faktoren (interne oder externe), die den Einsatz der Ressourcen und deren Wert grunds\u00e4tzlich in Frage stellen k\u00f6nnen?<\/li>\n<li>Gibt es ungenutzte oder unzureichend genutzte Ressourcen? Kann also der Einsatz der Ressourcen optimiert werden?<\/li>\n<li>Gibt es zu stark beanspruchte Ressourcen? Wie lassen sich \u00fcberm\u00e4ssig beanspruchte Ressourcen nachhaltig nutzen?<\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-4\"><h4>Zugang zu detaillierten Analysen<\/h4>\n<div class=\"textbox exercises\"><\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-first\" style=\"--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% + 4% ) * 0.33333333333333 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-button-wrapper\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" style=\"--button-border-radius-top-left:0;--button-border-radius-top-right:0;--button-border-radius-bottom-right:0;--button-border-radius-bottom-left:0;\" target=\"_self\" href=\"https:\/\/agripedia.ch\/strategidea\/de\/die-interne-analyse\/analyse-der-unternehmensressourcen\/analyse-der-produktionsmittel\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default fusion-button-text-right\">Produktionsmittel<\/span><span class=\"fusion-button-icon-divider button-icon-divider-right\"><i class=\"fa-file-import fas awb-button__icon awb-button__icon--default\" aria-hidden=\"true\"><\/i><\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-one-third\" style=\"--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% + 4% ) * 0.33333333333333 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-button-wrapper\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type\" style=\"--button-border-radius-top-left:0;--button-border-radius-top-right:0;--button-border-radius-bottom-right:0;--button-border-radius-bottom-left:0;\" target=\"_self\" href=\"https:\/\/agripedia.ch\/strategidea\/de\/die-interne-analyse\/analyse-der-unternehmensressourcen\/analyse-der-personellen-menschlichen-ressourcen\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default fusion-button-text-right\">Humanressourcen<\/span><span class=\"fusion-button-icon-divider button-icon-divider-right\"><i class=\"fa-file-import fas awb-button__icon awb-button__icon--default\" aria-hidden=\"true\"><\/i><\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last\" style=\"--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% + 4% ) * 0.33333333333333 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-button-wrapper\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-3 fusion-button-default-span fusion-button-default-type\" style=\"--button-border-radius-top-left:0;--button-border-radius-top-right:0;--button-border-radius-bottom-right:0;--button-border-radius-bottom-left:0;\" target=\"_self\" href=\"https:\/\/agripedia.ch\/strategidea\/de\/die-interne-analyse\/analyse-der-unternehmensressourcen\/analyse-der-immateriellen-ressourcen\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default fusion-button-text-right\">Immaterielle Ressourcen<\/span><span class=\"fusion-button-icon-divider button-icon-divider-right\"><i class=\"fa-file-import fas awb-button__icon awb-button__icon--default\" aria-hidden=\"true\"><\/i><\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-section-separator section-separator clouds fusion-section-separator-1\" style=\"--awb-spacer-height:99px;--awb-svg-margin-left:0;--awb-svg-margin-right:0;--awb-divider-height:99px;--awb-spacer-padding-top:inherit;--awb-sep-padding:0;--awb-svg-padding:0;\"><div class=\"fusion-section-separator-svg\"><svg class=\"fusion-clouds-candy\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" width=\"100%\" height=\"100\" viewBox=\"0 0 100 100\" preserveAspectRatio=\"none\" fill=\"rgba(246,246,246,1)\"><path d=\"M-5 100 Q 0 20 5 100 Z\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M0 100 Q 5 0 10 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M5 100 Q 10 30 15 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M10 100 Q 15 10 20 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M15 100 Q 20 30 25 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M20 100 Q 25 -10 30 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M25 100 Q 30 10 35 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M30 100 Q 35 30 40 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M35 100 Q 40 10 45 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M40 100 Q 45 50 50 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M45 100 Q 50 20 55 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M50 100 Q 55 40 60 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M55 100 Q 60 60 65 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M60 100 Q 65 50 70 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M65 100 Q 70 20 75 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M70 100 Q 75 45 80 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M75 100 Q 80 30 85 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M80 100 Q 85 20 90 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M85 100 Q 90 50 95 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M90 100 Q 95 25 100 100\"><\/path>\n\t\t\t\t\t\t\t\t<path d=\"M95 100 Q 100 15 105 100 Z\"><\/path><\/svg><\/div><div class=\"fusion-section-separator-spacer\"><div class=\"fusion-section-separator-spacer-height\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-menu-anchor\" id=\"Boite\"><\/div><div class=\"fusion-text fusion-text-5\"><h3><img decoding=\"async\" class=\"alignnone wp-image-1490\" src=\"https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne.png\" alt=\"\" width=\"50\" height=\"50\" srcset=\"https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-66x66.png 66w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-150x150.png 150w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-200x199.png 200w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne-300x300.png 300w, https:\/\/agripedia.ch\/strategidea\/wp-content\/uploads\/sites\/7\/2019\/02\/Index_6_Analyse-interne.png 354w\" sizes=\"(max-width: 50px) 100vw, 50px\" \/> Toolbox<\/h3>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-6\"><div class=\"textbox exercises\">\n<h4>Zusammenfassung der erwarteten Entwicklungen<\/h4>\n<ul>\n<li><a href=\"https:\/\/agripedia.ch\/strategidea?leaky-paywall-media-download=3986\" target=\"_blank\" rel=\"noopener noreferrer\">Formular: Prognose der Entwicklung der Produktionsmittel<\/a><\/li>\n<li><a href=\"https:\/\/agripedia.ch\/strategidea?leaky-paywall-media-download=3942\" target=\"_blank\" rel=\"noopener noreferrer\">Formular: Prognose zu Ver\u00e4nderungen bei F\u00e4higkeiten, Interessen und Motivation<\/a><\/li>\n<li><a href=\"https:\/\/agripedia.ch\/strategidea?leaky-paywall-media-download=3892\" target=\"_blank\" rel=\"noopener noreferrer\">Formular: Prognosen f\u00fcr die Entwicklung immaterieller Ressourcen<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-7\"><div class=\"textbox exercises\">\n<h4>Vorbereitung der SWOT-Zusammenfassung<\/h4>\n<ul>\n<li><a href=\"https:\/\/agripedia.ch\/strategidea?leaky-paywall-media-download=3994\" target=\"_blank\" rel=\"noopener noreferrer\">Formular: Zusammenfassende Analyse der Ressourcen im System Unternehmen und Familie<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-section-separator section-separator curved fusion-section-separator-2\" style=\"--awb-spacer-height:99px;--awb-svg-margin-left:0;--awb-svg-margin-right:0;--awb-divider-height:99px;--awb-spacer-padding-top:inherit;--awb-sep-padding:0;--awb-svg-padding:0;\"><div class=\"fusion-section-separator-svg\"><svg class=\"fusion-curved-candy\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" width=\"100%\" height=\"100\" viewBox=\"0 0 100 100\" preserveAspectRatio=\"none\" fill=\"rgba(246,246,246,1)\"><path d=\"M0 100 C 20 0 50 0 100 100 Z\"><\/path><\/svg><\/div><div class=\"fusion-section-separator-spacer\"><div class=\"fusion-section-separator-spacer-height\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":0,"parent":3117,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"_sb_is_suggestion_mode":false,"_sb_show_suggestion_boards":false,"_sb_show_comment_boards":false,"_sb_suggestion_history":"","_sb_update_block_changes":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-3120","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/pages\/3120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/comments?post=3120"}],"version-history":[{"count":12,"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/pages\/3120\/revisions"}],"predecessor-version":[{"id":5912,"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/pages\/3120\/revisions\/5912"}],"up":[{"embeddable":true,"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/pages\/3117"}],"wp:attachment":[{"href":"https:\/\/agripedia.ch\/strategidea\/de\/wp-json\/wp\/v2\/media?parent=3120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}