{"id":136,"date":"2022-05-20T13:08:03","date_gmt":"2022-05-20T13:08:03","guid":{"rendered":"https:\/\/agripedia.ch\/filieres-innovantes\/?page_id=136"},"modified":"2025-09-29T11:42:32","modified_gmt":"2025-09-29T11:42:32","slug":"faireswiss-le-lait-equitable","status":"publish","type":"page","link":"https:\/\/agripedia.ch\/filieres-innovantes\/faireswiss-le-lait-equitable\/","title":{"rendered":"Faireswiss &#8211; le lait \u00e9quitable"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:60;line-height:1.4;\">Faireswiss \u2013 le lait \u00e9quitable<\/h1><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 lead\"><p>Le lait \u00e9quitable, c\u2019est un lait qui permet de r\u00e9mun\u00e9rer \u00e9quitablement les producteurs et productrices de lait, c\u2019est \u00e0 dire de payer un prix qui <strong>couvre les co\u00fbts de production, \u00e0 savoir 1 Fr. par litre.<\/strong><\/p>\n<p>Lanc\u00e9 en septembre 2019 en Suisse, cette initiative continue son \u00e9volution actuellement.<\/p>\n<p>Les donn\u00e9es pr\u00e9sent\u00e9es ici sont le reflet de la situation en mai 2021,\u00a0mise \u00e0 jour en septembre 2025.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-1 fusion-content-boxes-1 content-boxes-icon-with-title content-left agri-summary\" style=\"--awb-hover-accent-color:#333333;--awb-circle-hover-accent-color:transparent;--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h2_typography-font-size:18px;--fontSize:18;line-height:1.5;\">Sommaire<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li><a href=\"#steckbrief\">Carte d\u2019identit\u00e9<\/a><\/li>\n<li><a href=\"#ausloeser\">El\u00e9ments d\u00e9clencheurs<\/a><\/li>\n<li><a href=\"#meilensteine\">Dates cl\u00e9s<\/a><\/li>\n<li><a href=\"#unterstuetzung\">Soutiens<\/a><\/li>\n<li><a href=\"#geschaeftsmodell\">Mod\u00e8le d\u2019affaire<\/a><\/li>\n<li><a href=\"#produkte\">Principaux produits<\/a><\/li>\n<li><a href=\"#swot\">SWOT<\/a><\/li>\n<li><a href=\"#tipps\">Conseils & astuces<\/a><\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container mf-card-id nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"steckbrief\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column mf-card-id-heading\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-four mf-card-id-title\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">Carte d\u2019identit\u00e9<\/h4><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" id=\"steckbrief\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><p><strong>Nom<\/strong><br \/>\nFaireswiss \u2013 Le lait \u00e9quitable \u2013 Die faire Milch<\/p>\n<p><strong>Lieu<\/strong><br \/>\nSuisse<\/p>\n<p><strong>Forme juridique<\/strong><br \/>\nCoop\u00e9rative<\/p>\n<p><strong>Fili\u00e8re\/Produit<\/strong><br \/>\nLait et produits laitiers<\/p>\n<p><strong>Producteurs<\/strong><br \/>\n75 producteurs en 2025<\/p>\n<p><strong>Collaborateurs<\/strong><\/p>\n<p>Une personne salari\u00e9e via un portage salarial et des mandats:<\/p>\n<ul>\n<li>Mandat de gestion \u00e0 Berthe Darras, Uniterre<\/li>\n<li>Mandat de graphisme<\/li>\n<\/ul>\n<p><strong>Site internet<\/strong><br \/>\n<a href=\"https:\/\/www.faireswiss.ch\">https:\/\/www.faireswiss.ch <\/a><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"594\" height=\"301\" alt=\"Logo Faireswiss\" title=\"Faireswiss\" src=\"https:\/\/agripedia.ch\/filieres-innovantes\/wp-content\/uploads\/sites\/44\/2022\/09\/faireswiss.png\" class=\"img-responsive wp-image-452\" srcset=\"https:\/\/agripedia.ch\/filieres-innovantes\/wp-content\/uploads\/sites\/44\/2022\/09\/faireswiss-200x101.png 200w, https:\/\/agripedia.ch\/filieres-innovantes\/wp-content\/uploads\/sites\/44\/2022\/09\/faireswiss-400x203.png 400w, https:\/\/agripedia.ch\/filieres-innovantes\/wp-content\/uploads\/sites\/44\/2022\/09\/faireswiss.png 594w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"ausloeser\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.5;\">El\u00e9ments d\u00e9clencheurs<\/h2><\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">Personnes et comp\u00e9tences<\/h4><\/div><div class=\"fusion-text fusion-text-3\"><p>D\u00e9veloppement de projets de lait \u00e9quitable en Europe avec <b>l\u2019<\/b><b>European<\/b><b> Milk <\/b><b>Board<\/b> : <i>A faire <\/i><i>Milch<\/i> en Autriche en 2006, <i>Fairebel<\/i> en 2010, <i>Fairefrance<\/i> en 2013<\/p>\n<p>Reprise du projet lanc\u00e9 par Uniterre en 2017, suite \u00e0 la gr\u00e8ve du lait en Suisse en 2008-2009.<\/p>\n<p>Difficult\u00e9 \u00e0 trouver un transformateur s\u00e9rieux qui s\u2019engage dans une transformation du lait \u00e0 fa\u00e7on.<\/p>\n<p>Les personnes de contact chez diff\u00e9rents distributeurs (notamment MANOR) et leur engagement concret sur des volumes a permis au projet d\u2019avance.<\/p>\n<p>La composition du comit\u00e9 de la coop\u00e9rative a eu un r\u00e9el impact: les contacts personnels ont permis de concr\u00e9tiser un accord avec CREMO pour la transformation du lait.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">Cristallisation<\/h4><\/div><div class=\"fusion-text fusion-text-4\"><p>Projet port\u00e9 initialement par Uniterre, le caract\u00e8re commercial et les ambitions des porteurs rend indispensable une certaine ind\u00e9pendance politique et \u00e9conomique.<\/p>\n<p>Une coop\u00e9rative ind\u00e9pendante, dite \u00ab\u00a0Soci\u00e9t\u00e9 coop\u00e9rative lait \u00e9quitable\u00a0\u00bb, dont le but est le d\u00e9veloppement d\u2019une agriculture saine, durable et respectant la nature et la condition de vie des producteurs.<\/p>\n<p>Elle vise \u00e0 procurer \u00e0 ses membres un compl\u00e9ment \u00e0 la paie de lait.<\/p>\n<p>Un r\u00e8glement pr\u00e9cise \u00e0 quelles conditions les producteurs b\u00e9n\u00e9ficient d\u2019un compl\u00e9ment de paie du lait.<\/p>\n<p><span dir=\"ltr\" role=\"presentation\">Les parts \u00ab coop\u00e9rateur \u00bb seront d\u00e9finies en fonction du litrage, selon le sch\u00e9ma ci<\/span><span dir=\"ltr\" role=\"presentation\">-\u00ad\u2010<\/span><span dir=\"ltr\" role=\"presentation\">apr\u00e8s :<\/span><\/p>\n<ul>\n<li><span dir=\"ltr\" role=\"presentation\">Mise minimale d\u2019entr\u00e9e: CHF 1 000.<\/span>\u2013 CHF <span dir=\"ltr\" role=\"presentation\">= 20 000L<\/span><\/li>\n<li><span dir=\"ltr\" role=\"presentation\">Puis, la mise est de CHF 500.<\/span><span dir=\"ltr\" role=\"presentation\">-\u00ad CHF <\/span><span dir=\"ltr\" role=\"presentation\">par 20 000L suppl\u00e9mentaires<\/span><\/li>\n<li><span dir=\"ltr\" role=\"presentation\">Mise maximale d\u2019entr\u00e9e : CHF 5 000.<\/span><span dir=\"ltr\" role=\"presentation\">-\u00ad<\/span> CHF <span dir=\"ltr\" role=\"presentation\">= 180<\/span> <span dir=\"ltr\" role=\"presentation\">000L<\/span> <span dir=\"ltr\" role=\"presentation\">et<\/span> <span dir=\"ltr\" role=\"presentation\">pas plus de 50% du litrage <\/span><span dir=\"ltr\" role=\"presentation\">annuel.<\/span><\/li>\n<\/ul>\n<p><span dir=\"ltr\" role=\"presentation\">L\u2019anciennet\u00e9 des membres est d\u00e9terminante et prioritaire pour l\u2019augmentation des litrages.<\/span><\/p>\n<\/div><div class=\"fusion-testimonials classic awb-speech-bubble-show fusion-testimonials-1\" style=\"--awb-textcolor:#747474;--awb-backgroundcolor:#f6f6f6;--awb-testimonial-border-style:solid;--awb-testimonial-border-color:var(--awb-color3);--awb-border-top-left-radius:0px;--awb-border-top-right-radius:0px;--awb-border-bottom-left-radius:0px;--awb-border-bottom-right-radius:0px;--testimonial-border-width-top:0px;--testimonial-border-width-right:0px;--testimonial-border-width-bottom:0px;--testimonial-border-width-left:0px;\" data-random=\"0\" data-speed=\"4000\"><div class=\"reviews\"><div class=\"review active-testimonial no-avatar\"><blockquote><div class=\"awb-quote\"><div class=\"awb-quote-content\">\n<p>Au d\u00e9part, il \u00e9tait difficile de trouver des producteurs. Personne ne venait aux s\u00e9ances d\u2019information. Finalement, 14 producteurs ont \u00e9t\u00e9 recrut\u00e9s de juin 2018 \u00e0 d\u00e9but 2020.<\/p>\n<p>Les membres qui \u00e9taient dans la coop\u00e9rative \u00e9taient surtout membres d\u2019Uniterre. Cela a \u00e9t\u00e9 difficile d\u2019\u00e9largir le cercle.<\/p>\n<p>C\u2019est pourquoi il a \u00e9t\u00e9 d\u00e9cid\u00e9 de cr\u00e9er une coop\u00e9rative ind\u00e9pendante d\u2019Uniterre juridiquement.<\/p>\n<\/div><\/div><span class=\"awb-triangle\"><\/span><\/blockquote><div class=\"author\"><span class=\"company-name\"><strong>Berthe Darras<\/strong><span>, <\/span><span>Uniterre<\/span><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">Cr\u00e9ation<\/h4><\/div><div class=\"fusion-text fusion-text-5\"><p>La coop\u00e9rative lait \u00e9quitable a \u00e9t\u00e9 cr\u00e9\u00e9e le 20 juin 2018.<\/p>\n<p>Compos\u00e9e de producteurs romands et d\u2019un producteur b\u00e2lois au d\u00e9part, elle ne proposait alors aucun produit et \u00e9tait toujours en recherche active d\u2019un transformateur partenaire.<\/p>\n<p>MANOR, via son responsable produits laitiers, est rest\u00e9 constant dans son soutien et a formul\u00e9 un premier prix consommateur d\u20191,80.-CHF par litre de lait.<\/p>\n<p>Anne Chenevard a repris la pr\u00e9sidence de la coop\u00e9rative en juillet 2019.<\/p>\n<p>En 2019, le partenariat entre la coop\u00e9rative lait \u00e9quitable et CREMO a pu \u00eatre scell\u00e9 et la brique de lait qui r\u00e9tribue \u00e0 1 CHF.- le litre le producteur a \u00e9t\u00e9 lanc\u00e9e le 23 septembre 2019.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"meilensteine\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.5;\">Dates cl\u00e9s<\/h2><\/div><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2017<\/h4><\/div><div class=\"fusion-text fusion-text-6\"><ul>\n<li>Lettres de d\u00e9marchage \u00e0 MANOR et LIDL, qui confirment leur int\u00e9r\u00eat.<\/li>\n<li>D\u00e9marchage de transformateurs, qui ne donnent pas suite.<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2018<\/h4><\/div><div class=\"fusion-text fusion-text-7\"><ul>\n<li>20\/06:\u00a0 assembl\u00e9e constitutive de la coop\u00e9rative<\/li>\n<li>Diverses demandes de soutiens financiers<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2019<\/h4><\/div><div class=\"fusion-text fusion-text-8\"><ul>\n<li>Accord avec CREMO<\/li>\n<li>Cr\u00e9ation de l\u2019association de soutien au lait \u00e9quitable<\/li>\n<li>23\/09: lancement de la brique de lait Tetra UHT entier avec 14 producteurs et CREMO comme partenaire transformateur<\/li>\n<li>Partenariat avec la fromagerie Grand Pr\u00e9 \u00e0 Moudon et lancement de 6 fromages \u00e0 p\u00e2te molle Faireswiss<\/li>\n<li>Partenariat pour la distribution en \u00e9piceries avec Le Petit Cr\u00e9mier<\/li>\n<li>Distribution dans 31 magasins MANOR<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2020<\/h4><\/div><div class=\"fusion-text fusion-text-9\"><ul>\n<li>25 nouveaux membres<\/li>\n<li>Distribution chez ALIGRO, Culture Food, PAM, Edelweiss & Top Shop Landi ainsi que de nombreux petits points de vente<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-12 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2021<\/h4><\/div><div class=\"fusion-text fusion-text-10\"><ul>\n<li>Partenariat avec le fromagerie Mol\u00e9son<\/li>\n<li>Elargissement de la gamme de produits en partenariat avec CREMO<\/li>\n<li>20 nouveaux membres<\/li>\n<li>Distribution dans les magasins MIGROS Suisse romande<\/li>\n<li>Distribution via la fromagerie Mol\u00e9son<\/li>\n<li>Lancement lait PAST Pura Center (GR) chez Spar<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-13 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2022<\/h4><\/div><div class=\"fusion-text fusion-text-11\"><ul>\n<li>Arr\u00eat de la vente du lait \u00e9quitable \u00e0 la Migros suite \u00e0 un refus de suivre le label IP Suisse<\/li>\n<li>25 nouveau membres<\/li>\n<li>Lancement du lait PAST Cremo chez Manor<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-14 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2023<\/h4><\/div><div class=\"fusion-text fusion-text-12\"><ul>\n<li>Arr\u00eat du lait PAST Cremo chez Manor \u00e0 l\u2019\u00e9t\u00e9 2023<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-15 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2024<\/h4><\/div><div class=\"fusion-text fusion-text-13\"><ul>\n<li>Arr\u00eat des fromages Grand Pr\u00e9<\/li>\n<li>Lancement dans 78 filiales Aldi dans les cantons suisses romandes, de Bern et de Soleure au 1er avril 2024<\/li>\n<li>Arr\u00eat de 2 fromages de la fromagerie Mol\u00e9son<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-16 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">2025<\/h4><\/div><div class=\"fusion-text fusion-text-14\"><ul>\n<li>Arr\u00eat de la fondue de la fromagerie Mol\u00e9son<\/li>\n<li>Arr\u00eat lait PAST Pura Center pour Spar<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"unterstuetzung\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-17 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.5;\">Soutiens<\/h2><\/div><div class=\"fusion-text fusion-text-15\"><p>Accompagnement dans le cadre de la plateforme Star\u2019Terre.<\/p>\n<p>Subventions re\u00e7ues des chambres d\u2019agriculture\/services de l\u2019agriculture des cantons VD\/FR\/VS\/JB\/SG<\/p>\n<p>Prix PERL (Les Prix Entreprendre Lausanne R\u00e9gion)<\/p>\n<p>Loterie Romande<\/p>\n<\/div><div class=\"fusion-testimonials classic awb-speech-bubble-show fusion-testimonials-2\" style=\"--awb-textcolor:#747474;--awb-backgroundcolor:#f6f6f6;--awb-testimonial-border-style:solid;--awb-testimonial-border-color:var(--awb-color3);--awb-border-top-left-radius:0px;--awb-border-top-right-radius:0px;--awb-border-bottom-left-radius:0px;--awb-border-bottom-right-radius:0px;--testimonial-border-width-top:0px;--testimonial-border-width-right:0px;--testimonial-border-width-bottom:0px;--testimonial-border-width-left:0px;\" data-random=\"0\" data-speed=\"4000\"><div class=\"reviews\"><div class=\"review active-testimonial no-avatar\"><blockquote><div class=\"awb-quote\"><div class=\"awb-quote-content\">\n<p>Beaucoup de demandes de subventions faites aupr\u00e8s des cantons ont \u00e9t\u00e9 refus\u00e9es au d\u00e9part malgr\u00e9 le fait que nous allions rencontrer personnellement nos interlocuteurs.<\/p>\n<\/div><\/div><span class=\"awb-triangle\"><\/span><\/blockquote><div class=\"author\"><span class=\"company-name\"><strong>Anne Chenevard<\/strong><span>, <\/span><span>Coop\u00e9rative Lait \u00e9quitable<\/span><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"geschaeftsmodell\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-18 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.5;\">Mod\u00e8le d\u2019affaire<\/h2><\/div><div class=\"fusion-text fusion-text-16\"><p><span dir=\"ltr\" role=\"presentation\">Le compl\u00e9ment de paie du lait provient de la somme d\u2019argent revers\u00e9e par les <\/span><span dir=\"ltr\" role=\"presentation\">soci\u00e9t\u00e9s transformatrices<\/span> <span dir=\"ltr\" role=\"presentation\">de lait<\/span> <span dir=\"ltr\" role=\"presentation\">\u00e0 la coop\u00e9r<\/span><span dir=\"ltr\" role=\"presentation\">ative \u00ab<\/span> <span dir=\"ltr\" role=\"presentation\">lait \u00e9quitable<\/span> <span dir=\"ltr\" role=\"presentation\">\u00bb, et correspond \u00e0 la <\/span><span dir=\"ltr\" role=\"presentation\">plus<\/span><span dir=\"ltr\" role=\"presentation\">\u2013<\/span><span dir=\"ltr\" role=\"presentation\">value \u00ab<\/span> <span dir=\"ltr\" role=\"presentation\">\u00e9quitable<\/span> <span dir=\"ltr\" role=\"presentation\">\u00bb que<\/span> <span dir=\"ltr\" role=\"presentation\">l<\/span><span dir=\"ltr\" role=\"presentation\">es soci\u00e9t\u00e9s transformatrices ont factur\u00e9 \u00e0 leurs divers <\/span><span dir=\"ltr\" role=\"presentation\">clients.<\/span><\/p>\n<p><span dir=\"ltr\" role=\"presentation\">Le compl\u00e9ment de paie du lait<\/span> <span dir=\"ltr\" role=\"presentation\">correspond \u00e0 la diff\u00e9rence entre le prix<\/span> <span dir=\"ltr\" role=\"presentation\">indicatif du <\/span><span dir=\"ltr\" role=\"presentation\">segment<\/span> <span dir=\"ltr\" role=\"presentation\">A<\/span> <span dir=\"ltr\" role=\"presentation\">moins les d\u00e9ductions, et le<\/span> <span dir=\"ltr\" role=\"presentation\">montant<\/span> <span dir=\"ltr\" role=\"presentation\">n\u00e9cessaire \u00e0 la couverture des co\u00fbts <\/span><span dir=\"ltr\" role=\"presentation\">de production, y compris le salaire du chef d\u2019exploitation.\u00a0<\/span><\/p>\n<p><strong><span dir=\"ltr\" role=\"presentation\">R\u00e9tributions<\/span><\/strong><span dir=\"ltr\" role=\"presentation\"><br \/>\n<\/span><\/p>\n<p>R\u00e9tribution de <b>35 cts par litre <\/b>de lait vendu aux coop\u00e9rateur.trice.s<\/p>\n<p>2020 : r\u00e9tribution de 374 945 frs, soit de 1700 \u00e0 31 000 frs par coop\u00e9rateur.trice<\/p>\n<p>2024 : r\u00e9tribution de 455 587 francs, soit de 300 \u00e0 11 550 francs<\/p>\n<p>2025 : r\u00e9tribution de 27 cts par litre de lait vendu (diminution par rapport au d\u00e9but \u2013 35 cts \u2013 car le prix du lait segment A a augment\u00e9 en Suisse)<\/p>\n<p><strong>D\u00e9ductions<\/strong><\/p>\n<ul>\n<li><b>5 cts <\/b>de frais de fonctionnement pour la coop\u00e9rative<\/li>\n<li><b>1 ct <\/b>de frais de licence \u00e0 reverser \u00e0 l\u2019European Milk Board (EMB)<\/li>\n<\/ul>\n<p>La coop\u00e9rative lait \u00e9quitable r\u00e9tribue le transformateur pour son travail \u00e0 fa\u00e7on sous la maque \u00ab Faireswiss \u00bb.<\/p>\n<p>Le lait retrouv\u00e9 dans les briques n\u2019est pas le lait des coop\u00e9rateurs.<\/p>\n<p><span dir=\"ltr\" role=\"presentation\">Le compl\u00e9ment de paie du lait<\/span> <span dir=\"ltr\" role=\"presentation\">est<\/span> <span dir=\"ltr\" role=\"presentation\">redistribu\u00e9<\/span> <span dir=\"ltr\" role=\"presentation\">deux fois par ann\u00e9e<\/span> <span dir=\"ltr\" role=\"presentation\">aux coop\u00e9rateurs<\/span><span dir=\"ltr\" role=\"presentation\">, <\/span><span dir=\"ltr\" role=\"presentation\">soit en janvier et en juillet<\/span><span dir=\"ltr\" role=\"presentation\">.<\/span><\/p>\n<p><span dir=\"ltr\" role=\"presentation\">\u00a0<\/span><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian agri-toggle\" style=\"--awb-border-size:1px;--awb-icon-size:20px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#ffffff;--awb-border-color:#cccccc;--awb-background-color:#ffffff;--awb-divider-color:#e0dede;--awb-divider-hover-color:#e0dede;--awb-icon-color:#7a7a7a;--awb-title-color:#f44336;--awb-content-color:#0f0f0f;--awb-icon-box-color:#d8d8d8;--awb-toggle-hover-accent-color:#7a7a7a;--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:700;--awb-title-font-style:normal;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-unboxed\" id=\"accordion-136-1\"><div class=\"fusion-panel panel-default panel-41420796fc08711a2 fusion-toggle-no-divider fusion-toggle-boxed-mode\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_41420796fc08711a2\"><a aria-expanded=\"false\" aria-controls=\"41420796fc08711a2\" role=\"button\" data-toggle=\"collapse\" data-target=\"#41420796fc08711a2\" href=\"#41420796fc08711a2\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Fili\u00e8re r\u00e9gionale concern\u00e9e<\/span><\/a><\/h4><\/div><div id=\"41420796fc08711a2\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_41420796fc08711a2\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>Lait, Suisse<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-3d417d2b6e181a5fe fusion-toggle-no-divider fusion-toggle-boxed-mode\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_3d417d2b6e181a5fe\"><a aria-expanded=\"false\" aria-controls=\"3d417d2b6e181a5fe\" role=\"button\" data-toggle=\"collapse\" data-target=\"#3d417d2b6e181a5fe\" href=\"#3d417d2b6e181a5fe\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Lieu d'origine et de production<\/span><\/a><\/h4><\/div><div id=\"3d417d2b6e181a5fe\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_3d417d2b6e181a5fe\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>Localisation cantonale des membres coop\u00e9rateurs:<\/p>\n<ul>\n<li><b>VD, FR, JU, NE, BL, <\/b><b>VS, TI, ZH, LU, SG et BE<\/b><\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-8375fa5e5741506b7 fusion-toggle-no-divider fusion-toggle-boxed-mode\" style=\"--awb-title-color:#f44336;--awb-content-color:#0f0f0f;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_8375fa5e5741506b7\"><a aria-expanded=\"false\" aria-controls=\"8375fa5e5741506b7\" role=\"button\" data-toggle=\"collapse\" data-target=\"#8375fa5e5741506b7\" href=\"#8375fa5e5741506b7\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Quantit\u00e9s totales de mati\u00e8res premi\u00e8res produites et valoris\u00e9es par ann\u00e9e<\/span><\/a><\/h4><\/div><div id=\"8375fa5e5741506b7\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_8375fa5e5741506b7\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>2020<\/p>\n<ul>\n<li><u><b>Brique de lait + autres produits CREMO<\/b><\/u><b>: 1 017 798 litres<\/b><\/li>\n<li><u><b>Fromages \u00e0 p\u00e2te molle<\/b><\/u>: <b>\u00e9quivalent lait = 53 473 litres<\/b><\/li>\n<\/ul>\n<p>TOTAL: 1 071 271 litres<\/p>\n<p>2024<\/p>\n<ul>\n<li><strong><u>Brique de lait + autres produits CREMO<\/u>: 1 585 788 litres<\/strong><\/li>\n<li><strong><u>Autres produits <\/u>:\u00a0 15 267 litres<\/strong><\/li>\n<\/ul>\n<p>Total = 1 601 055 litres<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-5f74ea70ff20f7214 fusion-toggle-no-divider fusion-toggle-boxed-mode\" style=\"--awb-title-color:#f44336;--awb-content-color:#0f0f0f;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_5f74ea70ff20f7214\"><a aria-expanded=\"false\" aria-controls=\"5f74ea70ff20f7214\" role=\"button\" data-toggle=\"collapse\" data-target=\"#5f74ea70ff20f7214\" href=\"#5f74ea70ff20f7214\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Lieu de transformation et d'\u00e9laboration<\/span><\/a><\/h4><\/div><div id=\"5f74ea70ff20f7214\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_5f74ea70ff20f7214\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>CREMO, Villars sur Gl\u00e2ne, FR<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-ed246c2e320bf6eeb fusion-toggle-no-divider fusion-toggle-boxed-mode\" style=\"--awb-title-color:#f44336;--awb-content-color:#0f0f0f;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_ed246c2e320bf6eeb\"><a aria-expanded=\"false\" aria-controls=\"ed246c2e320bf6eeb\" role=\"button\" data-toggle=\"collapse\" data-target=\"#ed246c2e320bf6eeb\" href=\"#ed246c2e320bf6eeb\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Positionnement commercial<\/span><\/a><\/h4><\/div><div id=\"ed246c2e320bf6eeb\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_ed246c2e320bf6eeb\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<ul>\n<li>Magasins Manor dans toute la Suisse<\/li>\n<li>Aligro, Culturefood<\/li>\n<li>Magasin Spar \u2013 quelques filiales<\/li>\n<li>Magasins PAM et Edelweiss en Valais<\/li>\n<li>Distribution via la fromagerie Mol\u00e9son<\/li>\n<li>78 magasins Aldi<\/li>\n<\/ul>\n<p><u>Suisse romande<\/u>:<\/p>\n<ul>\n<li>Epiceries locales : plus de 150 points de vente<\/li>\n<li>Collectivit\u00e9s : cr\u00e8ches, home, h\u00f4pitaux, etc<\/li>\n<li>Restaurants, caf\u00e9s<\/li>\n<li>Restauration collective et restaurants d\u2019entreprises<\/li>\n<\/ul>\n<p><b>Au total, plus de 500 points de vente et soutien r\u00e9partis sur toute la Suisse<\/b><\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-7692346290315015c fusion-toggle-no-divider fusion-toggle-boxed-mode\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_7692346290315015c\"><a aria-expanded=\"false\" aria-controls=\"7692346290315015c\" role=\"button\" data-toggle=\"collapse\" data-target=\"#7692346290315015c\" href=\"#7692346290315015c\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">D\u00e9fis des partenariats<\/span><\/a><\/h4><\/div><div id=\"7692346290315015c\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_7692346290315015c\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>Le lait \u00e9quitable est fortement d\u00e9pendant des partenaires de transformation, qui ne font pas de communication ni de logistique pour les produits.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"produkte\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-1 fusion-content-boxes-2 content-boxes-icon-with-title content-left agri-content-box agri-no-background\" style=\"--awb-hover-accent-color:#333333;--awb-circle-hover-accent-color:transparent;--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h2_typography-font-size:18px;--fontSize:18;line-height:1.5;\">Principaux produits<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li><b>Brique <\/b><b>de lait Tetra Edge UHT entier (3,5% MG)<\/b> \u2013 transformateur Cremo<\/li>\n<li><strong>Brique <\/strong><b>de lait Tetra Edge UHT demi-\u00e9cr\u00e9m\u00e9 (1,5% MG)<\/b>\u2013 transformateur Cremo<\/li>\n<li><b>Cr\u00e8me \u00e0 caf\u00e9 <\/b>pour la restauration et par pack de 10 pour la grande distribution<\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container agri-swot nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"swot\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-flex-column agri-swot-title\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-19 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:1.5;\">SWOT<\/h3><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-stretch agri-swot-cell\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-20 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\"><i class=\"fb-icon-element-1 fb-icon-element fontawesome-icon fa-plus-circle fas circle-no fusion-text-flow agri-title-icon-before\" style=\"--awb-font-size:32px;--awb-margin-right:16px;\"><\/i> Forces<\/p><\/h4><\/div><div class=\"fusion-text fusion-text-17\"><ul>\n<li>Projet entre les mains des producteurs de lait<\/li>\n<li>Soutien du r\u00e9seau, facilitateurs et appuis politiques<\/li>\n<li>Soutien des consommateurs<\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-stretch agri-swot-cell\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-21 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\"><i class=\"fb-icon-element-2 fb-icon-element fontawesome-icon fa-minus-circle fas circle-no fusion-text-flow agri-title-icon-before\" style=\"--awb-font-size:32px;--awb-margin-right:16px;\"><\/i> Faiblesses<\/p><\/h4><\/div><div class=\"fusion-text fusion-text-18\"><ul>\n<li>Aucune r\u00e9mun\u00e9ration du conjoint ou de la conjointe<\/li>\n<li>Aucune plus value environnementale<\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_1_2 1_2 fusion-flex-column agri-swot-cell\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-22 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\"><i class=\"fb-icon-element-3 fb-icon-element fontawesome-icon fa-chart-line fas circle-no fusion-text-flow agri-title-icon-before\" style=\"--awb-iconcolor:#333333;--awb-iconcolor-hover:#333333;--awb-font-size:20px;--awb-margin-right:10px;\"><\/i> Opportunit\u00e9s<\/p><\/h4><\/div><div class=\"fusion-text fusion-text-19\"><ul>\n<li>Augmentation des volumes et du nombre de producteurs<\/li>\n<li>Diversification des distributeurs<\/li>\n<li>D\u00e9veloppement de nouveaux produits<\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-stretch agri-swot-cell\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-23 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\"><i class=\"fb-icon-element-4 fb-icon-element fontawesome-icon fa-exclamation-triangle fas circle-no fusion-text-flow agri-title-icon-before\" style=\"--awb-font-size:20px;--awb-margin-right:10px;\"><\/i> Menaces<\/p><\/h4><\/div><div class=\"fusion-text fusion-text-20\"><ul>\n<li>Rupture du partenariat par un des distributeurs<\/li>\n<li>D\u00e9veloppement de sa propre marque \u00e9quitable par un des distributeurs<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" id=\"tipps\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-1 fusion-content-boxes-3 content-boxes-icon-with-title content-left agri-content-box agri-no-background\" style=\"--awb-hover-accent-color:#333333;--awb-circle-hover-accent-color:transparent;--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h2_typography-font-size:18px;--fontSize:18;line-height:1.5;\">Conseils &amp; astuces<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>Consacrer beaucoup de temps pour la communication.<\/li>\n<li>Avoir un comit\u00e9 assez fort et soutenant et une dynamique collective qui n\u2019use pas trop les gens et garde tout le monde impliqu\u00e9.<\/li>\n<li>R\u00e9fl\u00e9chir \u00e0 la logistique de distribution d\u00e8s le d\u00e9but.<\/li>\n<li>\u00catre ferme sur le positionnement de march\u00e9.<\/li>\n<li>Ma\u00eetriser les r\u00e9seaux sociaux, cr\u00e9er du contenu, r\u00e9pondre aux contenus.<\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":453,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_sb_is_suggestion_mode":false,"_sb_show_suggestion_boards":false,"_sb_show_comment_boards":false,"_sb_suggestion_history":"","_sb_update_block_changes":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-136","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/pages\/136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/users\/453"}],"replies":[{"embeddable":true,"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/comments?post=136"}],"version-history":[{"count":50,"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/pages\/136\/revisions"}],"predecessor-version":[{"id":840,"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/pages\/136\/revisions\/840"}],"wp:attachment":[{"href":"https:\/\/agripedia.ch\/filieres-innovantes\/wp-json\/wp\/v2\/media?parent=136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}